Videos
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halle-sparkles on YouTube reviews Anastasia Beverly Hills Magic Touch Concealer in Shade 1. "pale olive, muted, grayish, full coverage, olive-friendly
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Essence Cosmetics Foundation Stick in 03
Apr 22, 2026halle-sparkles on YouTube reviews Essence Cosmetics Foundation Stick in 03. "affordable, fair, yellow undertones, drugstore, pale olive friendly"
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LA Colors 4 Color Eyeshadow Quad in Classics
Apr 22, 2026emilynoel83 on YouTube reviews LA Colors 4 Color Eyeshadow Quad in Classics. "drugstore, affordable, blendable, pigmented"
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MAC Cosmetics Lip Pencil in Stone
Apr 22, 2026abbymalyszka on YouTube reviews MAC Cosmetics Lip Pencil in Stone. "cool toned, lip pencil, perfect match"
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emilynoel83 on YouTube reviews Burt's Bees Tiny Lip Balm Trio in Hibiscus, Rose, Red Dalia. "tinted, ultra soft, buildable, comfy texture"
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baileymartin-z2n on YouTube reviews Patrick Ta Major Headlines Double-Take Crème & Powder Blush Duo in Rich Berry. "pigmented, glass skin glow, meltin
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emilynoel83 on YouTube reviews Le Mercerie Stunning Satin Lip Tint in [Unnamed] Deep Red. "velvety matte, budget-friendly, long-wearing, buildable"
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alwaysandreanna on YouTube reviews shiseido Revitalessence Skin Glow Foundation in 220 Linen. "skin care focused, glowy finish, SPF 30, niacinamide, f
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Taylor Margaret's 2026 Drugstore Makeup Wear Test
Apr 21, 2026Taylor Margaret (@drugstoremaven) tries seven new 2026 drugstore makeup launches, giving first impressions and wear test results for foundations, concealers, mascara, and more.
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Laura Lee's Best Drugstore Makeup of 2025
Apr 21, 2026Laura Lee (@laura88lee) reveals her favorite affordable makeup products of the year, from e.l.f. skin tints to CoverGirl cream blushes.
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Milabu (@milabuco) recreates the viral Shelby Ann makeup look using all drugstore products, sharing her thoughts on L'Oreal True Match foundation, Milani cream bronzer, and more.
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Makeup artist Nikki La Rose shares her full GRWM routine in Austin, detailing her foundation mixing technique and longwear base products for an event.
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Monica Ravi-Conway's Best Makeup Launches of 2025
Apr 21, 2026Monica Ravi-Conway (@monica.raviii) tested hundreds of products to name her best makeup launches of 2025, including picks for oily skin and deeper skin tones.
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Shelby Ann (@shelbyannbell-l1r) reveals her favorite drugstore makeup products she believes rival high-end formulas, from foundation to lip gloss.
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Nikki La Rose's WFH Makeup & Lawless Foundation Test
Apr 21, 2026Nikki La Rose (@makeupbynikkilarose) tests the Lawless Forget the Filler Foundation and shares her WFH makeup routine featuring Armani, Milani, and Laura Mercier.
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Kayla Ryan's 6 Holy Grail Makeup Products
Apr 21, 2026Kayla Ryan shares the six makeup products she would "die on a hill for," including her top concealers, foundations, and setting sprays.
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Kelly's Full Face of Drugstore Makeup Under $10
Apr 21, 2026Kelly (@itsbabykelz) shares a full face of makeup using only products under $10 from Ulta, praising affordable finds from e.l.f., Essence, and NYX.
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Morgan Turner Ranks 2025 Powders from Worst to Best
Apr 21, 2026Morgan Turner ranks nine new 2025 powders from worst to best, including her top pick, the About-Face Curtain Call Loose Setting Powder.
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Shelby Ann's Valentine's Day Soft Glam Tutorial
Apr 21, 2026Shelby Ann (@shelbyannbell) demonstrates a Valentine's Day soft glam look using affordable drugstore products, highlighting her favorite primers, eyeshadows, and lip products.
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Sam's Full Face of New Makeup Launches
Apr 21, 2026Creator sam 👼🏼 (@samanthaanicole) tries a full face of new makeup launches, sharing thoughts on the reformulated Armani Luminous Silk, Kosas highlighter, and Huda Beauty powder.
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Shelby Ann's Simple 5-Step Korean Skincare Routine
Apr 21, 2026Shelby Ann breaks down her simple, effective 5-step skincare routine featuring Korean favorites like Byoma, Skin1004, First Aid Beauty, and Thayers.
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Shelby Ann's 2025 Drugstore Makeup Favorites
Apr 21, 2026Shelby Ann (@shelbyannbell) shares her loyal, most-used drugstore makeup products from 2025, including her favorite setting powder, bronzer, and mascaras.
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Shelby Ann's Affordable NYE Eyeshadow Tutorial
Apr 21, 2026Shelby Ann shares a full, affordable New Year's Eve eyeshadow routine using drugstore favorites like Maybelline, ColourPop, and Essence.
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Shelby Ann compares Rode Pocket Blush and CoverGirl Blush Balm formulas, highlighting shade dupes, finishes, and pigmentation.